𝙎𝙘𝙖𝙡𝙚 back the buzzwords.

We’ve abused the word scale.

Worn out the term systems change.

And as a social sector, we’re notorious for overcooking these two buzzwords. Then nonprofit leaders feel pressured by funding to contort into something they’re not.

(Not to mention, those who are scaling and changing systems get lost in the twisted jargon.)

So, a challenge for both nonprofits and donors. ⤵

Scale and systems change are not the only pathways to impact. Scaling isn’t the same as scaling up. And working with or within systems doesn’t automatically mean you’re changing them.

There are actually four impact pathways. Thus, four messaging options for your fundraising and brand.

1. Size

2. Scale

3. Sustainability

4. Systems change

Read more in this 2-minute guide.

Then let’s silence the buzzword babble.

Explore every pathway.

And navigate your own brand.

💪🏽💛

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The Daily Bonus

As you pick your pathway and tell your story, here’s a great guide: 10 Dead-simple Tips to Become a Better Storyteller.

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